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PhD in Marketing Program

Objective

The objective of the University of Miami Marketing PhD program is to train qualified and motivated students to become professors and do cutting-edge research in marketing. Students in the program are expected to meet a series of challenging requirements and typically graduate within five years. During the program students work closely with the faculty as well as develop their own research agenda and interests.

Who's It For?

Our PhD is a full-time program for highly motivated individuals seeking a research career at a top academic institution. We offer two research tracks.

Behavioral Marketing

This track explores consumer thought processes and behavior, drawing from disciplines such as consumer behavior, social psychology, cognitive psychology, decision research, and behavioral economics.

Quantitative Marketing

This track emphasizes theoretical and empirical analysis of applied marketing issues, leveraging insights from economics, statistics, and computer science.

Program Type
Doctoral

Location
On Campus

Time Commitment
Full Time

Start Date
August

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Admission Requirements

Bachelor’s Degree

A minimum GPA of 3.3. (B+) in undergraduate and graduate (if any) coursework is required. International students are required to obtain an international transcript evaluation for their studies completed outside of the United States using World Education Services (WES). 

Tests

GMAT (minimum 650) or GRE (minimum (310) score (less than five years old). TOEFL (A minimum IELTS score of 7.0 or minimum TOEFL score of 94 (IBT only). We also accept the Duolingo English Test (DET) in fulfillment of the English proficiency requirement. This requirement may be waived if students hold an undergraduate or graduate degree from an academic institution within the United States or from one of the English-speaking countries listed on the Graduate School listing for English Proficiency Requirements.

Research Experience

Successful candidates also have some experience of working on research projects with professors (e.g., on a master’s thesis or as research assistants).

Application Deadline

Applications are considered only once per year for the Fall Term. The deadline to apply is Dec 15th.  All new students begin their doctoral studies in the fall of the following year. 

More Information

Renowned Faculty at the Herbert Business School

Funding

All students admitted to the program receive full financial support for five years, provided they meet the program's academic requirements. This support includes a tuition waiver, health insurance, a stipend, and a professional development grant (used to fund research-related expenses, such as attendance at academic conferences and purchase of data). Research and teaching assistantships are generally included as part of a student's financial assistance package.
Faculty for the PhD in Marketing graduate program

Renowned Faculty

The marketing faculty at Miami Herbert Business School includes a balanced mix of junior and senior scholars, recognized for their work in both quantitative and behavioral fields. Senior faculty hold leadership roles in top marketing journals, and all faculty actively collaborate with doctoral students.
Featured Publications
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Small Program Size and Mentoring

We keep our PhD program small. Students entering the PhD in Marketing program will find a nurturing and collaborative culture in which faculty members are accessible and eager to work with them. We emphasize one-on-one mentoring with faculty which allows significant flexibility in structuring advanced training. As a result, our students work closely and in-depth with multiple faculty members and graduate from the program with multiple publications and projects in advanced stages.

Documentations and Waivers

Documentations

During the application process, it is okay to upload unofficial documents for both transcripts and test scores. However, if admitted, applicants must provide the official documentation. 

Fee Waivers

MHBS provides application fee waivers for qualified candidates who meet all admissions criteria. Once you have started your application, please email MHBS-phd@miami.edu with your fee waiver request.

Students in the PhD program for marketing

Our Students

The excellence of our doctoral program can be seen in our recent placement record, with every graduating student obtaining a faculty position at a top research university in the country.
Our Students

Meet your Program Coordinator

Dr. Zoey Chen is an Associate Professor of Marketing at Miami Herbert Business School, University of Miami. She holds a Ph.D. in Marketing from Georgia Tech and a B.S. in Marketing and Finance from NYU Stern. She is an expert in consumer psychology, with a focus on consumer persuasion, online word of mouth, and social media. Her work has appeared in top marketing journals, including the Journal of Marketing Research, the Journal of Consumer ResearchJournal of Marketing, and Journal of Consumer Psychology, and has received numerous press coverage in the Harvard Business ReviewFox BusinessEntrepreneur MagazineHuffington PostVancouver Sun, etc. She is/has served on the Editorial Review Boards for five marketing journals: Journal of Consumer Research, Journal of Marketing Research, Journal of Interactive Marketing, Journal of Retailing, and Marketing Letters.

Zoey Chen
Zoey Chen
zoeychen@miami.edu
Learn from the Best

Faculty

Learn with world-class marketing scholars.
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Caglar Irmak

Department Chair Professor, Marketing
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Uzma Khan

PhD Program Coordinator Associate Professor, Marketing
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Joseph Johnson

Associate Professor, Marketing
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Claudia Townsend

Associate Professor, Marketing
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